Best Experience and Expertise
Not all lists are alike, and it is important
to have access to the best, most responsive lists for your offer.
At Ohio Ventures, we can provide you with those lists because
we have access to all types of lists worldwide. While some list
brokers offer only compiled lists, we offer both compiled and
proprietary, local and international, business and residential,
direct-mail buyers and catalog buyers, just to name a few. Whether
you are interested in a subscriber list or a particular product-buyer
list, we can get you what you need. We have access to the most
comprehensive, up-to-date databases of lists available anywhere
in the world, and our staff has the capabilities to get you what
you need.
Our staff has a special advantage over the
typical list broker: our staff has experience in mailing as well
as list brokerage. That means that we understand your direct-mail
business because we have "been there and done that."
Members of our staff have been involved with all aspects of direct-mail
marketing and production for mailers sending out anywhere from
several thousand to several million direct-mail pieces per year.
We know how to test offers and test lists. We know why certain
types of lists work with certain types of offers, and we know
why some types of lists with some types of offers are doomed to
failure. We have the insights that come only with the experience
of actually being a mailer and choosing lists, creating offers
and winning or losing as a result. You need to know more about
a list than whether it is a "good list"; you need to
know whether a list is good for your offer. And while no one can
guarantee your results, we can give you insights that you will
not get anywhere else.
In addition to our expertise, we have the critical industry
contacts that make the difference:
- list managers
- list database companies
- list compilers
- proprietary list owners
- lettershops and printers
- mail consolidators
- service bureaus
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